Storyselling for Financial Advisors: How Top Producers Sell (Hardcover)

Storyselling for Financial Advisors: How Top Producers Sell Cover Image

$40.00

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Description

Learn what makes a client trust you to be their financial advisor.

Put the power of story telling into selling financial products. The authors explain the process of making these intuitive connections, then translate their findings into understandable and practical strategies that any financial professional can use. They present actual stories, including many by Warren Buffet, one of the greatest "storysellers" of all time. These actual stories can help financial pros tap into the "gut reaction" of different types of clients. the book also includes special topics on communicating to women, the 50+ market, and the affluent.

About the Author

Scott West is senior vice president of marketing for Van Kampen Funds. A nationally renowned speaker to the retail brokerage community, he is best known for creative marketing strategies geared to financial services professionals.

Product Details
ISBN: 9780793136643
ISBN-10: 0793136644
Publisher: Kaplan Test Prep
Publication Date: January 12th, 2000
Pages: 256
Language: English

The Illustrated Universal Declaration of Human Rights

Click on the book to order.

(Pocket size paper pamphlet) 9781642551532

Link to contents -

http://bit.ly/2hrpESP

The Human Rights Pocketbook Venture

The Institute for Economics and Peace (IEP), in its 2019 Global Peace Index, which ranks nation states in order of their peacefulness, ranks the United States of America in the bottom quarter of peaceful nation states.

The Human Rights Pocketbook Venture is a positive peace initiative of the Empathy Surplus Project (ESP), a UN Global Compact (UNGC) participant since 2014. ESP invites its colleagues in the UNGC, as well as civil society organizations like Rotary and Lions, to partner with its Human Rights Pocketbook Venture to distribute a personal copy of the pocketbook with every 9th grader and incoming college freshman every year.

ESP is grateful for Rotarians for Peace in Wilmington, Ohio, for being the first to distribute pocketbooks to first year students participating in the Westheimer Peace Symposium, Wilmington College, and East Clinton High School 9th graders.

First Lady of the United States of America Eleanor Roosevelt was a major contributor to the development of the ﬁnal draft of the UDHR. In 1948, she wrote,

“Where, after all, do universal human rights begin? In small places, close to home - so close and so small that they cannot be seen on any maps of the world. Yet they are the world of the individual person; the neighborhood he lives in; the school or college he attends; the factory, farm or ofﬁce where he works. Such are the places where every man, woman, and child seeks equal justice, equal opportunity, equal dignity without discrimination. Unless these rights have meaning there, they have little meaning anywhere. Without concerted citizen action to uphold them close to home, we shall look in vain for progress in the larger world."

.”

Go to StandUp4HumanRights.org

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