Description

Street food is increasingly in vogue, and the food market, especially niche food, is increasingly sought after and coveted by customers.

Thirty years ago, I had the same dreams as you. I was tired of my job as an employee. I was looking for something that would give me the freedom and entrepreneurship I had always dreamed of.

After several searches, recommendations from friends of friends, and attending many street food festivals across America, I started my own business, which has brought me tremendous personal and financial satisfaction.

At the end of 2020, I sold my business, crowning my well-deserved retirement.

In the first half of 2021, I dedicated myself to writing this book, creating the complete guide to the food truck business that I wish I had received when I left. I helped my son start his company a few months ago, so I've combined my experience with the current needs. After this period of isolation, people are even more eager to get out and eat outside. So I want to provide you with the step-by-step steps to meet their needs by creating a highly profitable and customer-recommended ecosystem.

You'll learn all about my experience, from A to Z, both personal and gained from friends who now have some of the largest food truck empires in the world:

- Business plan and buyer persona analysis, to avoid the most common mistakes that have led to many failures I've seen along the way:

- Parameters for the initial investment and the choice of the most suitable food truck for your needs

- Certifications, licenses, necessary permits

- Choice of menu and estimation of food stocks

- Marketing and brand awareness to stand out from the competition and get people talking about you

- Tips & tricks to scale your business

- Selling your brand.

Learn from the experience and mistakes of those who have already traveled this road and become the next success story

Scroll up and click on the buy now button, and enter the fantastic world of Street Food